The Vietnam hair care market is growing extremely rapidly. In fact, it is growing at a rate of more than 10% every year. That is tremendous. More and more people in Vietnam are focusing on taking care of their beauty and hair and seeking natural, safe, and effective products.
Vietnamese consumers nowadays not only require the product to smell nice, products with active ingredients from real hair care are what they require. Vietnamese consumers even require such eco-friendly as well as skin-friendly products, and in addition, they reduce irritation to the skin. That implies there is great potential for both Vietnamese hair care companies as well as international brands to expand in this sector.
LocRoyal is excited to contribute to such development. We will attend Cosmobeauté Vietnam in July. It is the gathering of top figures in the cosmetics industry. We will showcase our branded cosmetics at the exhibition and negotiate with prospective business partners interested in OEM cosmetics manufacturers that they are able to trust. We supply custom-made shampoos and conditioners to international buyers interested in expanding their business in Vietnam or internationally.
So, what are Vietnam’s top trending ingredients for hair care? How is your brand poised to benefit from these trends? Let’s discover.
What Hair Care Ingredients Are Popular in Vietnam?
The Vietnamese consumers are interested in knowing what is in the hair care product. They prefer natural ingredients, safe ingredients, and ingredients that actually work. There is a great deal of oily scalp, sun damage to the hair, and they must deal with humid weather, so the product needs to work yet not strip.
Let’s take some of the most common natural hair care ingredients and discuss how they help.
Summary of Hair Care Ingredients Popular in Vietnam
| Ingredient Type | Ingredients | Main Benefits |
| Natural Plant Extracts | Coconut oil | Controls oil, fights dandruff, calms an itchy scalp |
| Lemongrass, Tea tree oil | Moisturizes dry scalp, soothes irritation, and helps sensitive skin | |
| Aloe vera, Calendula | Protects from sun and pollution, keeps scalp healthy, and helps reduce hair loss | |
| Rambutan extract (Rambuvital) | Repairs damaged hair, improves softness, and strength | |
| Herbal Ingredients | Citronella, Elsholtzia | Reduces scalp oil, fights bacteria, and promotes a clean scalp |
| Saponin | Natural and gentle cleanser, removes dirt without harsh chemicals | |
| Polygonum multiflorum, Black beans | Helps grow hair, strengthens color, boosts shine | |
| Functional Ingredients | Collagen | Protects against the sun, smooths frizzy hair, fills gaps in hair strands |
| Vitamin E, Keratin | Protects against sun, smooths frizzy hair, fills gaps in hair strands | |
| Amino acids, Silicone-free formulas | Cleans gently, leaves no residue, safe for daily use | |
| Innovative Ingredients | Sea salt | Deep cleans, adds volume, great for humid weather |
| Fermented rice water + Traditional Chinese herbs | Balances scalp health, blends old remedies with new science |
These ingredients are not just trendy, but they are also effective. For example, coconut oil is one of the favorite ingredients one uses to get one’s hair looking shiny and firm. In the meantime, ingredients like tea tree oil are dandruff and oily scalp stalwarts. There are even companies utilizing keratin hair care items to help fix broken ends as well as frizz.
Now that we have some insight into what ingredients Vietnamese consumers like, let’s examine in detail how today’s hairstyling is combining old with new methods.
How Vietnam Blends Old Traditions with New Hair Care Trends
One of the most interesting aspects of Vietnamese cosmetics is how they intertwine ancient herbal remedies with science. Most Vietnamese have been shampooed using saponin or citronella since they were children. They remain common shampoo ingredients to this very day.
There is, nonetheless, something beyond tradition nowadays. Brands now include science to further recommend such ingredients as well. Consider, for example, the age-old ingredient fermented rice water, now mixed with recent studies to protect the scalp’s health and equilibrium.
This blend of old and new is what differentiates the Vietnamese market for hair care. Consumers want to buy something they’re familiar with, but that will provide instant, tangible results. That is why companies are turning to ingredients that are not only natural but also backed by science to deliver.
So, how does your brand fit into this promising trend? It begins with getting the proper help to produce and distribute goods that the market is calling for. That’s where OEM and ODM services come in.
How LocRoyal Helps Brands with OEM/ODM Services
If you want to penetrate the Vietnamese Cosmetics foreign trade or expand your product line, you will have to have a reliable partner. LocRoyal provides OEM (original equipment manufacturing) and ODM (original design manufacturing) services to enable the manufacture of top-quality hair care products for beauty brands.
What distinguishes our service from others is:
1. Custom Formulas for Vietnam’s Climate
We create special formulations specifically to fit Vietnam’s warm and humid climatic conditions. We include domestic favorites like coffee, ginger, and turmeric, which are popular at home, as well as international favorites like vitamin E and keratin. This allows us to create popular and trusted products.
2. Full Supply Chain Support
We do everything from raw material sourcing to packaging the finished product as a full-service hair care product manufacturing firm. This makes it easy for upstart and established brands to get products to market without the extra aggravation.
3. Assistance with International Certifications
Need to import your products to the US, Europe, or Asia? We will help you obtain the needed certifications, such as FDA approval. This will enable you to access the international market and comply with safety requirements.
We do not merely want to be a Vietnamese B2B cosmetics supplier. We want to be your long-term brand success partner.
Conclusion
The Vietnamese hair care market is full of potential opportunities. As the demand for natural ingredients to care for one’s hair and premium products increases, now is the opportune time to seize the opportunity.
From coconut oil to keratin, from new UV filters to fermented rice water, Vietnam has all kinds of hair care ingredients suitable for every type of hair and every person.
We take pride in LocRoyal in offering international brands our OEM/ODM services. Whether you are an international conglomerate or just getting started, we help you create great products appealing to today’s customers.
So, if you are prepared to expand in one market where innovation and tradition converge — and where there is unadulterated natural beauty — Vietnam is where you must come to.
Let’s work together to develop the next big innovation in hairstyling.
LocRoyal is a professional hair care manufacturer; we have our own brands, ” PURC ” and “PROINSCARE,” and can offer private label hair care product customization services.
FAQs
1. Why are Vietnamese hair care products special?
These Vietnamese offerings combine natural and herbal hair care ingredients with innovative formulations, thereby rendering them ideal for hot and humid climates and even for sensitive scalp treatment.
2. Why are natural hair care ingredients so popular in Vietnam?
The Vietnamese like to use natural ingredients to care for their hair, such as coconut oil, tea tree, and aloe vera since they are effective, gentle, and safe for daily use.
3. Which is the most commonly treated problem by Vietnamese hair products?
Many Vietnamese hair care products contribute to oil control, dandruff, and scalp protection—issues prevalent because of the humid climate in the country.
4. Does LocRoyal have custom hair care products available?
Yes! We have custom-made formulations through our OEM/ODM services to accommodate your target market needs, like the use of locally available ingredients.
5. Can you help international brands create products for the Vietnamese market?
Yes, we provide full support, from R&D to packaging, to help bring to market products suitable to Vietnamese needs and trends.
6. What certificates does LocRoyal support?
As a trusted OEM cosmetics manufacturer, we help you cater to global specifications such as FDA certification, making it convenient for you to market globally.
7. How long does it take to market a product utilizing your OEM services?
We set product timelines according to formula and packaging, but being a well-established manufacturing firm of hair care products, we deliver goods within our agreed timelines.
8. Do you carry vegan and/or silicone-free hair care products?
Yes, we are able to create vegan, sulfate-free, and silicone-free items to match current market trends and customers’ needs.
9. What type of support do you offer to early-stage beauty startups?
We support startups from ingredient sourcing to branding, making it easier to bring to market and expand using our OEM cosmetics manufacturing services.
10. Why choose LocRoyal as your hair care product manufacturer?
We are not merely a factory. We’re a full-service, locally-owned, international quality hair care product manufacturer with a commitment to help your brand thrive.
