Top 5 Hair Care Ingredients Preferred by Middle Eastern Consumers

The world of Middle Eastern hair care is also evolving. Customers are in search of more than chemical-based products. Consumers wish to know more about what goes in their shampoo bottles, with many wanting gentle, natural ingredients that have a history behind them. Here, we explore the top 5 hair care ingredients that are gaining popularity […]

Hair Care Market Guide for Southeast Asia

When you walk into a supermarket or beauty store in Southeast Asia, you will find that the hair care products aisle is always extremely crowded. This average annual temperature of 28 ° C, humidity often exceeds 80% of the region, consumer demand for hair care products is far more complex than imagined – they have […]