These haircare trends 2026 reflect rising demand for clean beauty haircare, custom haircare manufacturing, and scalable haircare OEM ODM solutions that meet evolving consumer expectations. It should reach USD 120 billion and beyond by 2026 due to the dynamic lifestyles adopted by consumers, the growing awareness of the importance of hair and scalp health, and the ongoing development of new products.
These shifts are also accelerating the growth of private label haircare, as brands seek faster market entry through reliable haircare OEM ODM partners. Customers do not need just simple solutions anymore. At the moment, they require individualized, sustainable, and highly efficient hair care products that meet their personal requirements.
To OEM/ODM manufacturers, these changes are no longer an option to comprehend. It plays a critical role in remaining competitive, minimizing the risk of failure of products, and providing high-quality solutions that meet actual market needs. Retailers are progressively depending on contract manufacturing companies that can convert trends into large, compliant, and commercially profitable products.
Global Hair Care Market Trends Analysis in 2026
The beauty care industry has gone way beyond the conventional shampoo and conditioner. New generation consumers demand high levels of performance, clean, and visible performance. The major trends defining the industry and influencing the haircare trends of 2026 across the world are indicated below.
Personalized Hair Care & Custom Haircare Manufacturing
The trend of hair care is moving to personalization. Consumers desire products that are especially targeted based on their hair type, scalp state, the environment, and their lifestyle. These incorporate remedies for an oily scalp, dry hair, colored hair, curly hair, and sensitive skin.
Due to this, there is a high demand for custom haircare manufacturing. Higher customer satisfaction and brand loyalty are realized with brands that provide their own formulas of haircare that are customizable. OEM/ODM partners who are able to tailor formulas faster and assist in small-batch testing are having an undisputed edge in the market.
Clean Beauty Haircare & Sustainable Haircare Production
Sustainability has ceased to be a marketing fad and has become a consumer demand. It is also demonstrated that approximately 62 percent of consumers are ready to pay a higher price for products that have eco-friendly packaging and natural ingredients.
Sustainable haircare is now produced, including:
- Sulfate and silicone-free formulas.
- Bio-degradable and vegetable ingredients.
- Refillable or recyclable packaging.
- Less water and energy usage.
Failing to embrace clean beauty means that the brands lose customers. OEM/ODM manufacturers are thus required to facilitate sustainable sourcing, open-ended production, and green manufacturing procedures.
Technological Innovation Integration
Technology is transforming the development of hair care products and their consumption. Scalp analysis with AI, smart styling devices, and methods of formulation at a molecular level give brands the ability to provide a more precise and efficient solution.
Haircare trends 2026 are mainly caused by these innovations. They also generate other emerging opportunities to OEM/ODM partners who have invested in sophisticated labs, data-driven formulation, and smart production equipment. Technology helps in the rapid development process and the performance of the product.
The Rise of the Men’s Hair Care Market
The grooming patterns of men are evolving at a fast pace. Men are spending more money on professional care, scalp care, and styling products. The hair care sector for men is increasing by 8.2 per annum, hence it remains the most rapidly expanding sector of the market.
Famous male hair care products are:
- Scalp care shampoos
- Wax, clay, and spray are used in hair styling.
- Hair growth, hair products, and anti-hair loss products.
This surge in demand for men’s haircare solutions creates strong opportunities for OEM/ODM manufacturers with targeted formulations and masculine packaging design.
Therapeutic Hair Care Solutions
Contemporary living exposes consumers to stress, pollution, insomnia, and an unhealthy diet. These are the direct effects of these factors on the health of the scalp and hair strength. This is increasing the demand for therapeutic hair care, which is prevention and repair-oriented.
Advanced scalp treatment formulas, hair growth serums, and deep repair masks are becoming increasingly popular among wellness-focused consumers. Brands offering clinically tested scalp treatment formulas gain higher trust and long-term customer retention. The wellness-oriented niche is fast expanding and can be exploited by brands that consider scalp health by either owning their label or entering into an OEM agreement.
New Trends in the OEM/ODM Hair Care Industry
The manufacturers of OEM/ODM are not mere manufacturers any longer. They are partners of innovation. The industry is also changing in a number of key ways to keep up with the changes in the market.
Technical Capability Upgrade
Chief OEM/ODM manufacturers are putting heavy investments into:
- Biotechnology research laboratories
- Raw material innovation centers
- Fully automated and intelligent production lines
Such upgrades enable manufacturers to offer a good assortment of products, including simple daily shampoos and complicated professional scalp treatments. Well-developed R&D is able to respond to new trends and regulatory requirements quickly, and is done by OEM/ODM partners.
Sustainable Manufacturing Becomes Standard
Now, environmental responsibility is a requirement. Owners of the brand desire complete transparency of the supply chain and evidence of sustainable operation.
OEM/ODM factories are adopting:
- Zero-waste production processes
- Renewable and recyclable packaging solutions
- Carbon-neutral and energy-saving systems
Sustainable production of haircare will enhance brand trust and contribute to the long-term development of the market.
Agile Supply Chain Response
Flexibility has been an asset in competition. In the post-pandemic environment, the brands choose the OEM/ODM partners that are able to provide:
- Small-batch production for market testing
- Rapid formula optimization
- Reliable global logistics support
Agile supply chains decrease time to market, decrease the risk of inventory, and assist the brands to react swiftly to evolving consumer demands.
Data-Driven Recipe Development
This approach is particularly valuable for competitive private label haircare brands entering crowded international markets. Information has become a key contributor to product development. Through consumer insights, market trends, and sales performance analysis, OEM/ODM partners can develop a formula that fits the actual demand.
This fact-based practice reduces the time-to-develop, increases the chance of success, and long-term brand building, particularly when it comes to the private label haircare brands that are encountering competition in the market.
Why Choose Our Company Products: LocRoyal
LocRoyal is a trusted haircare OEM ODM partner for global private label haircare brands seeking scalable, compliant, and innovative manufacturing solutions. The selection of the appropriate OEM/ODM is very important. LocRoyal is an efficient and well-established hair care manufacturer that has a history of experience in the industry of more than 15 years.
Comprehensive One-Stop Solutions
LocRoyal offers full services, which include:
- Market investigation and trend research.
- Development and testing of formulas.
- Design and procurement of packaging.
- Mass production, quality control.
We help in each and every process of your brand, starting with the idea and all the way to the final product.
Strong Innovation and R&D Capabilities
We also spend 8 percent of the annual revenue on research and development, which is backed up by a collection of 2,000+ mature formulas. Our Formula Guard solution is based on fragrance innovation and formula architecture, which assists the brands in creating distinctive and defensible products.
International Compliance and Certifications
LocRoyal complies with the international market requirements, such as:
- FDA compliance
- GMP manufacturing standards
- ISO22716 certification
These are certifications that guarantee easy entry into the foreign markets.
Sustainable and Flexible Production
Our factory operates with:
- Solar-powered energy systems
- Water recycling technology
- Fully recyclable packaging options
We embrace elastic models of cooperation with 5,000 pieces of small-batch customization to mass production.
OEM/ODM Hair Care Services Offered by LocRoyal
LocRoyal is a company that engages in the production of custom haircare products in a broad product line:
- Keratin Treatments – Repair and strengthen damaged hair
- Hair Styling Products – Gel, wax, clay, and spray
- Hair Care Sets – Complete routines for daily nourishment
- Shampoos – Tailored for different hair and scalp types
- Hair Masks – Deep repair and intensive care
- Hair Oils & Serums – Frizz control and shine enhancement
- Hair Growth Solutions – Scalp stimulation and root strengthening
Our other services are OEM, ODM, and private label haircare services, which also include packaging design, marketing images, and branding.
Key Advantages of Partnering with LocRoyal
Constant Quality Assurance: The three-year sample retention test and Siemens emulsification equipment.
Formula Guard Protection: Fragrance and formula innovation.
Cost Efficiency: Raw material, packaging, and production are integrated.
Fast Response Service: Customer care team of professionals.
Conclusion
The future of the global hair care market in 2026 involves great prospects for brands that adopt innovation and sustainability. The industry is being influenced by trends like custom haircare manufacturing, sustainable haircare production, and men’s haircare solutions in the future.
When you collaborate with a reliable OEM/ODM manufacturer such as LocRoyal, you are guaranteed that your products will meet the expectations of the market, regulatory requirements, and consumer demands. The right partner could also enable your brand to have a long-term competitive advantage in a fast-changing international market. Contact LocRoyal today through our website.
LocRoyal is a professional hair care manufacturer; we have our own brands, “PURC” and “PROINSCARE,” and can offer private label hair care product customization services.
FAQs
Q: What are the leading haircare trends 2026 for private label brands?
A: Customized hair care, clean beauty, technology, growth of men’s hair care, and solutions to therapy.
Q: Does LocRoyal support custom haircare manufacturing?
A: Yes, we offer custom solutions such as small batch customized haircare.
Q: How does LocRoyal ensure sustainable haircare production?
A: We employ solar energy, recyclable packages, and water recycling, as well as zero-waste.
Q: Can LocRoyal develop men’s haircare solutions?
A: Yes, we manufacture men’s styling, treatment, and growth products that are professional.
Q: What scalp treatment formulas does LocRoyal offer?
A: We create products that deal with hair loss, thinning, and nail scale problems.
Q: Do LocRoyal products meet global standards?
A: Yes, everything is certified by the FDA, GMO, and ISO22716.
Q: Is LocRoyal a certified haircare OEM or ODM manufacturer for private label haircare?
A: Yes, we are providing OEM/ODM/ private label services, including packaging and marketing services.
Q: Does LocRoyal deal with small-batch production?
A: Yes, we have small-lot personalization; we need 5000 pieces.
Q: How many years old is LocRoyal in the hair care business?
A: More than 15 years of experience in the manufacture of quality hair care products.
Q: What is the reason why LocRoyal is a trusted OEM/ODM partner?
A: A competitive success is guaranteed by our experience, investment in research and development, environment-friendly production, and adaptable cooperation pattern.
